The WordPress platform is equipped with everything you need to create a website or blog. Once you have installed the software and created your first post, it’s smooth sailing from there. Right? Well, not exactly. The experience of using WordPress to launch a website or blog can be rocky depending on your level of technical proficiency. Even if you are an experienced web user, the process of installing and customizing WordPress can be challenging for many users.
For this, you can hire professionals who have experience in website development and can offer WordPress support. However, these WordPress support companies generally do not offer detailed support on specific issues that arise when launching a new blog or website with WordPress.
Choosing a WordPress Theme Using WordPress Support
One of the first steps during the launch process is to choose a theme for your website or blog. Your theme is the foundation of your site, and it has a significant impact on the user experience and conversion rates for your site. While there are thousands of free themes available for WordPress, we recommend spending a little bit of money upfront to purchase a premium WordPress theme. Premium themes are professionally designed and built from scratch, so you don’t have to worry about them slowing down your site. Premium themes also come with a one-year warranty that allows you to get a full refund if you don’t like the theme after using it for a few weeks. This is a risk-free way to try out premium themes, and you’re guaranteed to get a high-quality product.
If you are brand new to the WordPress platform, you can use a one-click installer that is built into your web hosting account. If you opt to install WordPress manually, you will need to create an account on WordPress.org and download the installation file. While this process is a bit more complicated, it is also a bit more flexible and gives you the option to save your installation file and use it to launch a new blog in the future. You also have the option of cloning an existing site with WordPress installed. Cloning is essentially a one-click process that copies an existing WordPress site to a new domain. This is particularly useful if you are building a WordPress site for a client.
Install vs. Clone: Which Should You Choose?
If you are using a one-click installer to launch your WordPress site, you can skip this section. Word to the wise: if you are cloning your site, it’s best to set up everything you want on your site (content, images, etc.) before cloning it. A lot of people ask whether installing or cloning is better, and the answer depends on your reasons for launching a new WordPress site. If you are building a new site for your business and plan on keeping it for a long time, we recommend installing WordPress manually. This gives you the option to save your installation file and use it to clone your site on other domains in the future. If you are building a WordPress site for a client and plan on cloning the site once it’s complete, installing WordPress is your best option.
WordPress Mistakes to Avoid by WordPress Support
If you feel like you are hitting one roadblock after another while launching your new WordPress site, there are a few mistakes you may be making. Here are the top mistakes we’ve seen people make when launching their site with WordPress:
Not having your hosting and domain name ready before installing WordPress
This might seem like a no-brainer, but it’s one of the most common mistakes we see. Your host and registrar are two of the most important factors when launching a new WordPress site. You will want to make sure your hosting plan can handle the traffic your site receives and that your registrar supports the type of SSL certificate you need. It’s better to get these things out of the way before installing WordPress.
Not getting familiar with the WordPress dashboard
There are hundreds of settings you can adjust on your site with the WordPress dashboard. It’s important to get familiar with these settings before launching your site so you can avoid mistakes that cause your blog to go down. Even if you are using a premade website theme, you will still want to familiarize yourself with the WordPress dashboard. There are certain settings you can adjust in the dashboard that will not be available with your theme settings.
Not setting up your SEO correctly
SEO, or search engine optimization, is a crucial part of any business blog. Before you launch your site, you will want to optimize your site for the major search engines to drive traffic and build an audience. WordPress makes it easy to set up your SEO settings. You can even set up your SEO before you launch your site by using a staging WordPress site.
Launching a new website or blog can be a challenging process, especially if you are new to the world of WordPress. It’s important to prepare for potential roadblocks and make sure you are ready to tackle them head-on. You should be familiar with the process of launching with WordPress, have your hosting and domain name set up, and know what type of content you will be publishing. Now, it’s time to get started and hire WordPress Support!