With the emergence of new start-ups and the expansion of existing businesses, each day the competition is getting tough. Doing business is, therefore, becoming a more complicated task as well as competitive. This makes it nearly impossible to retain customers. But on the brighter side, the customers are gaining access to more and more options which means that if they don’t get the desired service from one business, they can quickly move to another.
Unlike the old times, the time to change the traditional methods for running the sales team has come, and only the adoption of CRM software can ensure a stress-free environment for your sales team as well as for your potential customers.
But before going with any software, say free salon management software, ensure the presence of the features listed below:
- Business Automation
To give your business more freedom, leverage the power of an all-in-one platform, and automate your team’s tasks (time-consuming and repetitive). With the business automation feature, a lot of time can be saved with –
- Customer follow-up automation as it takes hours when it comes to addressing every query/ inquiry.
- Relevant information collection, either weekly or monthly to create a repeated process that does not impact your workflow.
- Getting the entire data in one place, thus, saving your time in extracting it out of multiple systems.
2. Lead Management
This feature provides you with a 360-degree view of sales activity. Also, it gives the info on the cracked deals along with the tasks undertaken. With this feature, one can also get connected with the contact management system that helps in providing a complete view of the customer along with the interactions that have so far happened.
The streams of data that come from various sources are amalgamated with the help of this feature. It helps by doing so in a significant way and generates patterns of trends as well as behavior along with other insights on the market.
- Deals and task
The best management software such as the free salon management software comes with this feature. This allows the adding, assigning, and tracking of significant items so that they can be further added to the business pipeline.
- Campaign Management
This feature helps in setting up the target clients, work process mechanizing, and measuring the sources as per predefined metrics. Its two sub-features are –
- Email Management: this helps in the tracking of the number of emails that opened and clicked. It works correctly with many email service providers such as Gmail, Outlook, and MailChimp.
- Social Media Management: This sub-feature found in CRM software helps in the tracking of online social networking movements such as their likes and dislikes, comments, shares, reviews, mentions, etc.
Many of us want to know what is present ahead in the lead funnel. For example, what are the sources that are giving the most revenue? What is the conversion at each stage? What is that point which isn’t up to the mark? What is the response time of our business? and so on. This knowledge is beneficial in reinforcing the entire process of lead management.
- Sales Order Management
This feature enables you to reach the point where hard work pays off. Integrated with the best management software, it is a must-have feature. It is this feature that helps you to find and calculate how happy the customers are with your products irrespective of their geographical location. With the incorporation of this feature, one gets completely different sales automation order management software that will help in the tracking of the delivery process from its beginning to the end.
To conclude, it is suggested that one must first understand the business process, identify its needs, and then go ahead with the most-suited and best management software. Moreover, ensure that you get registered software from the vendor of your choice and comes with all the basic features in addition to the advanced ones.
With the information provided by us on the features that are a must-have in the best management software, we wish the best for your business.