Having an excellent website design is not enough unless people don’t find your website in search engines. In the current scenario, SEO plays a crucial role in improving your website ranking in SERP by following Google’s updated algorithm. Many SEO tools are available in the modern era that helps you find out how your website performs in the search engines. These SEO tools will empower you to monitor your website, and you will be able to see what’s going well already and which parts of your site need to be optimized. I am going to show you some useful SEO tools that will help you improve your SEO strategy.
SEO tools for specific areas
Speed: The speed of the website is essential to us; it plays a crucial role in improving website rank. If you want to reduce the bounce rate, you need your site to be up-to-date speed. Site speed can vary from location to location, so it is highly recommended to use more than one tool. Google PageSpeed Insights, Pingdom Tools, Yslow, WebPageTest are the latest trending speed tools.
Duplicate content: We know very well that duplicate content can reduce your ranking. When Google finds the same content, it gets confused about which one to show in the SERP.
Siteliner.com: It is a fantastic way to find out the duplicate content on our website.
Copyscape.com: You can find the duplicate content on the web using it.
Keyword research: Our Seo strategy revolves around keyword research. In the current situation, various tools can help you find out the appropriate keywords for your website after analyzing your competitors, number of searches. Google Adwords Keyword Planner, Google Trends, Moz Pro Keyword Explorer are some useful keyword research tools.
Links: You can monitor your current performance and other opportunities based on which websites and pages link to you. Majestic, SEMrush, Moz, Ahrefs are the latest trending SEO tools.
Spider Tool: Screamingfrog or SiteBulb are the best tools that will crawl your website to search SEO flaws on your website, and they also check the broken links, length of page titles and Meta descriptions, and duplicate content.
All-in-one suites: Ryte refers to one of the powerful SEO tools that analyze your On-page website by checking HTTP status, codes, robots.txt files, social media, canonical, and redirects.
However, these are the best SEO tools in the competitive world we should use for the 360-degree approach.