The Audi A4’s IVI system equipped with the Exynos Auto 8890 will be first introduced in Europe in the fall
Samsung Electronics Co., Ltd., today announced that its Exynos Auto 8890 processor will be powering German automobile manufacturer Audi’s third generation high-spec modular infotainment platform (MIB). The advanced in-vehicle infotainment (IVI) system will be equipped as standard in the new A4 and upcoming models.
The MIB is Audi’s technology that anticipates the drivers’ needs by keeping up with the latest advancements in information and entertainment equipment of its premium vehicles. Introduced in the reworked A4 and upcoming in further models, the latest generation of the MIB will incorporate Samsung’s Exynos Auto 8890, which had been selected for Audi’s next-generation IVI system in 2017 through Audi’s Progressive SemiConductor Program (PSCP).
The Exynos Auto 8890 is a powerful processor with an octa-core CPU and twelve-core GPU designed to seamlessly run Audi’s Multi Media Interface (MMI) and its features such as audio, vehicle status control and navigation display on the IVI system. With powerful performance along with multi-OS and multi-display support, the Exynos Auto 8890 delivers a highly interactive user experience on up to four different domains.
The new Audi A4 with Exynos Auto 8890-powered IVI system will be available in Europe starting in the fall.
Pavlos Papadopoulos is a Senior Field Engineer and long-time technology enthusiast based in Thessaloniki, Greece. With over a decade of hands-on experience working with hardware, software, mobile devices, and real-world IT systems, he brings a practical, engineer-level perspective to every article he writes.A passionate smartphone user—especially within the Xiaomi ecosystem—Pavlos explores how apps, tools, and everyday technologies perform in real use. His interests span programming, web development, DIY tech projects, digital workflows, and productivity tools.He is also the founder and editor of three technology websites: Gadget Rumours, TheLatestTechNews, and TechnologyNews.info, where he has written and curated more than a thousand articles covering software, mobile tech, hardware, and emerging digital trends.Pavlos is committed to clear explanations, helpful guides, and honest, experience-based insights that help readers make better decisions about the technology they use every day.
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