Top 5 Key Benefits of Marketing Automation

CRM Software

Marketing automation is a subset of Customer Relationship Management (CRM) software used to automate the manual process, create repetitive marketing tasks and activities such as social media, emails, SMS, online advertising, customer segmentation, campaign management, and customer data integration. Besides eliminating tedious day-to-day marketing tasks, marketing automation software benefits marketers by driving profitable conversions, generating more revenue, boosting sales, and improving work productivity from the bottom level. Today’s businesses are becoming more and more competitive. They strive to achieve more … Read more