Freelance Marketing: 7 Ways to Get More Writing Gigs
Freelancing has become increasingly popular among today’s working class. And while many people fantasize about the benefits of working from the comfort of their own homes and having a flexible schedule in accordance with their needs, many forget the harsh reality and just how hard, getting work as a freelancer really is. In this article, you will have a look at 7 ways to get more writing gigs as a freelance writer.
The Direct Question
The direct question, also known as cold pitch, is the act of taking time off and contacting the brands you are interested to work with directly. Send them an email. Let them know you are interested and available to write posts for them. And yes, they might not respond, some will respond and decline your offer, but some might say yes. So, it is worth giving it a try.
The Indirect Inquiry
While the first method involves you going around asking companies to hire you, this one involves the companies contacting you and asking for your services. How can you do that? You have to find a company within your niche, follow it on all their social media profiles and engage with their contact. After some time, you can introduce yourself and what you do for a living and talk to them about a possible collaboration between you two.
So, you have just started with this freelancing thing and you find it difficult to get writing gigs? Then you should think about writing guest posts. Yes, this type of writing does not bring in any cash, but it can help you build up your portfolio. There are many websites or blogs looking for people who are willing to write guest posts.
Make sure to carefully create and curate your bio. You want to sell your skills and your services with every possible occasion. And a free post viewed by millions of people and a nice bio can help you land a nice gig in the future.
Ask for a Referral
This might be a more difficult approach as it involves having a previous client. And while this approach does not help the new writers, for those who have a bit of experience, it can do wonders. All you have to do is to ask your previous client for a referral. And while this might be a terrifying thing to do, the least it can happen is for them to say “no”. But if they say “yes”, then you might have just found your next gig.
Almost everybody has at least one social media account. And what better way to put yourself out there and the work you are doing than by advertising it on your social media profiles. There are millions of people using social media. The chances of someone stumbling across your posts are higher now than ever before.
Ask a Friend
The simple yet brilliant approach of asking a friend. And not just a friend, family members, coworkers, neighbors and generally everyone in your list of acquaintances. You might never know whether or not they need your help unless you ask them. They can be your first potential clients.
This might be a no-brainer for many of you out there but networking with other freelance writers is very important. It is not a competition and you are not trying to steal anyone’s gig. Establish a connection, ask them for advice and you might never know, they might even introduce you to a potential client. When the time comes, make sure to do the same with other freelance writers.
All in all, getting writing gigs as a freelancer can be difficult and not at all glitter and gold as many would think. Still, with the help of these tips, you are on the right path.